Sanuk, a division of Deckers Outdoor Corporation (NASDAQGS: DECK), celebrated the grand opening of its first company-owned store at the Third Street Promenade in Santa Monica on April 20, 2013. To celebrate Sanuk’s first flagship store, Deckers and Sanuk executives...

Well folks, the age of social media has nestled itself into our lives. We love it because it helps us get messages out to our followers and lets us interact with people that share the same passion for wakeboarding, wakeskating, and wakesurfing that we do.

Man, we had a blast with this and it looks like a lot of you did too. While we still can't decide on a winner we thought we would show you all what we have received in our first ever Cut and Paste Photoshop Contest.

Bob Soven's sponsors are feeling overly generous this holiday season and we aren't complaining a bit. We do however have a small gripe with this photo. Our friends at Liquid Force sent it over to us but we need a hilarious/witty/thought-provoking caption to go along with it...

Liquid Force’s Free For All is back! The 2012 tour kicked off this past weekend down at Texas Ski Ranch in New Braunfels, TX. The crowd started gathered and the excitement was building well before the 10am start date...

Watch Sanuk founder Jeff Kelley present the company's two coolest new kicks for spring — the Holy Moly sidewalk surfer and the Flippy Floppies sandals. Like its name suggests, the Holy Moly is a more-breathable take on Sanuk's classic sidewalk surfer shoes and features an upper covered in holes...

The "Donny" is a top seller in Sanuk's signature Sidewalk Surfer line. The piece was named and designed for world-renowned surfer/musician Donavon Frankenreiter. It goes hand and hand with his rootsier, fun-loving vibe...

Sanuk Sidewalk Surfers ($55; sanuk.com) Featuring a shoe upper on a sandal bottom, they combine the year-round style and protection of a shoe with the natural comfort of a sandal. We like to call this Barefoot UnTechnology...